Some of these types of addresses are associated with high bounce rates and spam complaints, so Mailchimp blocks them from your import. Custom properties get attached to your Klaviyo profiles, and you can create segments based off of specific properties, or use them to add filters to your flow or dynamically display data inside of your emails. Role-based addresses are typically company addresses defined by a job rather than a person, and are often managed by several people or eventually fall into disuse. Once you've exported your data from Mailchimp you can import it into Klaviyo as custom properties. Cleaned contacts are the contacts whose email addresses bounce back to the system as either a hard bounce or repeated soft bounces. Use Mailchimp's guide for more information on exporting contacts with specific tags. Start by filtering your audience in Mailchimp by the specific tags you want to sync. To use these with Mailchimp we need the cleaned list to be batch applied to our database, setting the Invalid flag for each address. It was generated from a non-mailchimp email marketing service with no integration with Sugar. We have a list of Cleaned email addresses in Excel. Klaviyo's built-in Mailchimp integration does not sync any of your tags. Applying cleaned to the Invalid field in Sugar manually. Make the necessary changes and click Save. Click Edit next to the section you want to update. Find the contact you want to edit and click their email address to view their profile. Deleting unsubscribed and cleaned contacts is something that is now possible. If you have more than one audience, click the Current audience drop-down and choose the one you want to work with. Mailchimp have very recently changed a few things so that their customers may comply with the GDPR. If you use Mailchimp tags to label and organize your contacts, you can manually export and import these tags into Klaviyo. In the past it hasn’t been possible to delete from a list those people that have unsubscribed or where the status of an email address is cleaned. Only names and email addresses of contacts will sync to migrate over custom properties (tags) that may be attached to contact profiles in Mailchimp, see below. We have a comprehensive guide to transitioning you can follow here. If you have more than one audience, click the Current audience drop-down and choose the one you want to work with. I believe it always doesn’t hurt to do all the cleaning and prepare all your profiles and data first before making the transition over! Adding the MailChimp integration to your Klaviyo account will allow you to sync your lists and email send data.
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